September 2021 onwards: Graphic Designer in the Marketing Team #MSquad:

• Seeing the business through a company-wide rebrand, involving redesigning every single branded document, including brochures, emails, stationery & much more

• New website launch – curating & creating all graphics for brand new large-scale eCommerce website in all new branding.

• Acting as brand ambassador, ensuring brand is consistently showcased & utilised throughout the company.

• Daily/weekly tasks include: video editing, motion graphics, web banners, social media graphics & gifs, campaign graphics (print & online), email design (Mailchimp), liaising with external agencies, designing sales collateral, plus more.

June-September 2021: Digital Designer in the Online Development Team:

• Creating custom learning design layouts in Moodle using HTML

• Staff photography & post-prod

• Video project production from storyboard through to execution (incl. filming, post-prod, editing, illustration, animation & voice-over recording, voicing and post-prod).

Pantomime

Musical Theatre

During my time at Graffeg, I took both book & gift design projects through from concept to finished print-ready artwork, including designing text-heavy non-fiction books, children's picture books, posters, greetings cards, postcards, bookmarks, calendars, mugs and more. I managed and produced all digital imagery, including website maintenance and marketing graphics. I converted/redesigned many of Graffeg's existing book catalogue from print into eBooks (ePub 3.0, KPF, PDF) and continued to create all new publications in a digital format to sit alongside the print versions.

I managed all of Graffeg's online marketing outlets, including their entire social presence (Facebook, Twitter, Instagram) and their eCommerce website. I curated and created all digital content, planning social calendar, scheduling, designing and creating content, including networking with other publishers, authors and illustrators.

I scheduled, designed, and wrote copy for b2b & b2c biweekly Mailchimp flyers.

I rebuilt Graffeg's website, transferring it from a Woocommerce Wordpress based site over to Shopify, using QuickBooks for inventory management. This involved transferring an enormous catalogue of products over and detangling a huge amount of pages and blogs for redirects in order to maintain Graffeg's substantial online presence through decent SEO. I then maintained the website, adding new products, news posts, and performing regular audits to ensure content was up to date.

I worked on both photography and videography projects for all online channels and marketing purposes. This included taking projects from concept through to completion, using Adobe CC & my Nikon D810.